Entries by livroc_admin

Need more creativity in your meetings

Why is it that we are driving down the highway or going for a run or taking a shower that we get moments of inspiration? All of a sudden, new ways of thinking emerge to problems we might have spent hours trying to figure out at the office or in a meeting. Why? This has always intrigued me   In religion it’s been termed as a moment […]

3 Reason’s why agile marketing isn’t a fad!

Agile marketing is an iterative and adaptive process. Agile lends itself to driving innovative solutions, a more innovative culture and better results.  Whilst it requires the ability to be fast to act and quick to respond, this does not define the theory of agile. Being quick to respond simply means teams are still reactive but […]

Boost your marketing strategy

Make your marketing matter. The key to refining and authentic and successful strategy really comes down to one key element. HUMANS. Keeping a customer focus and having empathy for those you are providing products or services for can be a key differentiator to gaining results and developing new innovative strategies. Marketing is a fast paced […]

Thinking – by design.

Human-centered design, design thinking, customer centric strategies, human centricity. There’s so many terms for it but why are we hearing so much about it and what can it do for you? Not only is the process proven but it is also repeatable and applicable to any problem. Any business can employ design thinking amongst their […]

Tips for innovation managers

Innovation managers, chief innovation officers and head of innovation. These are all new titles becoming more commonplace as organisations realise the importance of developing new solutions and ideas for their markets. Often these roles are filled by someone with no previous experience in a formal innovation role but who have proven themselves and displayed abilities […]

DIY branding for small business

Let’s keep this simple. Branding is about communicating who you are to people who need your product or service. As a small business you may feel like you are under resourced with no marketing budget and no marketing know-how but let’s stop you there. Small businesses are now able to communicate with consumers directly, instantly […]

Exceeding expectations at work

The ability to see the wood from the trees is a skill that comes with time in the workforce. Often when we first start working we simply want to prove ourselves in our role and strive for excellence. As time goes on however, we need to examine the counter-effect this could have on our own […]

Collaboration is the new black

Is your organisation looking to create some innovative solutions that will take you to the next level? Are you going through a period of change or simply need your team to work better together and improve workplace culture and cohesion? Improving collaboration could be the secret to your success. Getting teams to work effectively together […]