I’m Olivia O’Connor (or if you’ve known me for a while, Liv). I founded Liv By Design after 16 years in marketing and seeing competitive advantage brands have when they are connected to their customers.

The name Liv By Design comes from a play on my name as well as my passion for driving better results through simple, human centred, strategic design.

I’ve worked with some amazing brands in my career, providing agile marketing strategies for a mix of global, national and local brands. I’ve worked with strong national brands such as Tooheys, XXXX, Clipsal, Cedar Woods, James Squires and Little Creatures and some phenomenal global brands like Guinness, Heineken and Stella just to name a few of my personal favourites.

So my experience spans industries including FMCG, tech start up, property development and not-for-profit.

Dedicated to developing innovative strategic plans my focus is always on achieving key business goals and revenue growth.

Whilst my passion lies in creating innovative strategic plans my purpose is elevating teams to activate their potential and as a result empowering leaders to dedicate more time to becoming the visionaries of their industry.

By using a proven innovative framework I accelerate your organisations plans for growth. We do this together by understanding your customers whilst at the same time inspiring and empowering your team.

Take the journey with me and I will help you harness the power of your team’s creativity and then support you through the implementation. Everyone loves a brainstorming session but in reality success comes from the ability to see ideas through to implementation.

Let’s chat about how we can make your vision a reality!